If you’re embedding a survey on your website then you may already have information about your viewer, such as their name and email address. Rather than ask for this again you can now seed a survey with data so that fields are pre-filled.
Seeding a survey is very simple – just pass the data along as URL parameters:
Want to hide the data being passed? Base64 encode it!
Seeding a survey allows you to reduce the amount of information people need to enter, which in turn will increase the likelihood that someone will complete your survey. When used in conjunction with custom survey tags it is a powerful way for you to get data in and out of a survey.