Survey data filters

You’ve asked people to fill out your survey, and now you have as much data as you need to make decisions. However, sometimes you’ll have specific queries about your data. You’ll want to only see those responses that match a particular criterion. Something like, “show me the customers who went to the store on Saturday” or, “show me the Saturday customers who bought strawberry ripple ice cream.”

Free users do not have access to survey filters. Premium, Business or Team accounts can use them.

Survey filters will help you answer questions you have about the data you collected. You can create a subset of results based on conditions that you specify. Here’s how easy it is to create a data filter. Login in to your Crowdsignal dashboard. Click on the survey you are interested in to view the results

Next, click on Analysis:

Next, click on Create a New Data Filter Now:

A new form will be displayed that will allow you to create a filter on your survey results. In the following example, I created a new filter called “Saturday Shoppers”. The first question in my survey asks what day customers do their shopping, and that is where I select “Saturday” as the answer. I clicked Save Filter to save my new filter.

I still need to see a list of my customers who bought strawberry ripple flavor ice cream while shopping on Saturday. My second data filter will ask:

  1. Did the customer go shopping on Saturday?
  2. Did the customer buy ice cream?
  3. Did the customer buy strawberry ripple flavor ice cream?

The second question in my survey asks, “Did you buy ice cream?” In the survey, I added a branching rule on this question that finishes the survey if the user answers “No”. Otherwise, they go on to page 2 where they are asked, “What flavor ice cream did you buy?”

As there is a branching rule on question 2, “Did you buy ice cream?”, I could leave that one out, but I will include it to show how easy it is to filter on multiple questions. By clicking on “Add another question” in the filter editor, I can make my selection more specific by only selecting those customers who buy strawberry ripple ice cream.

After saving the filter, you will see a list of your available filters. Hover over one with your mouse, and you will see a menu with the options, Enable, Edit, and Delete.

Enable a filter and navigate back to the Report where you will see a subset of your collected results. The top of the report will show you which filter is active and allow you to exit out of it by clicking the X icon.

Obviously, strawberry ripple ice cream isn’t very popular with shoppers on a Saturday who bought ice cream. We should stock more chocolate ice cream!